Merryla Fidler EFT —Emergency Website Recovery & Secure Rebuild

Project Overview

Merryla Fidler is a senior EFT practitioner offering emotional freedom technique sessions.

After experiencing a website security breach that resulted in domain loss and site shutdown, the priority was immediate digital stabilization.

The project focused on:

• Domain recovery and protection

• Brand refresh

• Secure hosting environment

• Clean and simplified website rebuild

The goal was not expansion — it was restoration.

Brand Refresh

The original visual identity lacked cohesion and consistency.

As part of the rebuild, I developed:

• A clean, typography-based logo

• A refined colour palette aligned with warmth and professionalism

• Simplified brand styling for clarity and accessibility

The new identity reflects trust, calm authority, and maturity — appropriate for both practitioner and audience.

Website Rebuild

The website was rebuilt as a streamlined 1–2 page structure designed for clarity and ease of use.

The new site includes:

• Clear practitioner introduction

• Service overview

• About page with extended background

• Simple email booking form

• Mobile responsiveness

• Lightweight performance

The focus was simplicity, accessibility, and trust.

Technical Infrastructure

• Domain re-secured (.ca acquisition)

• Cloudways-managed cloud hosting

• Clean WordPress installation

• Security-focused rebuild

• Simplified backend management

Hosting the site within a secure cloud environment ensured long-term stability and protection.

Results & Impact

• Restored digital presence

• Secured domain control

• Improved brand credibility

• Simplified client booking

• Peace of mind

This project reflects my ability to step in quickly, stabilize a digital crisis, and rebuild secure foundations — especially for senior business owners navigating complex online environments.